Charge On!

The Charge On! campaign was a part of a joint research project between California State University at Dominguez Hills and the University of Southern California's Pullias Center for Higher Education in partnership with Get Schooled from 2018-2020. The campaign was created to study the impacts of technology and digital guidance on the persistence of first-year college students. In addition to email and text communications, I had the opportunity to create the branding and collateral, both digital and print, for the campaign.